By Dave Packer
Technology companies are notorious for changing business models and jumping from one value proposition to the next. Pivot-happy executives of tiny startups boldly espouse their market dominance when all the while, 500-pound gorillas casually prepare to eat their market share.
As part of this scramble to stay afloat, consumer-centric vendors often position themselves for the lucrative enterprise market by touting their solutions as “enterprise-grade” – even when they’re not. In the data backup space, what does a product have to provide to truly be considered enterprise-grade? It’s one thing to talk in general terms about scalability and functionality, but what should an enterprise solution offer specifically?
The Enterprise Has Gotta Have it All
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*Gartner, Inc., Critical Capabilities for Enterprise Endpoint Backup, Pushan Rinnen and Robert Rhame, November 12, 2015.
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