Few issues garner more attention among top executives than how best to grow their organizations. However, few executives work systematically with the types of employees they need to realize various growth opportunities. Your organization’s growth opportunities fall into four different categories, and in order to develop your business in a commercially sustainable manner, you need four specific types of project manager to pursue them. These types emerged from our ongoing work of understanding how different business development projects can drive strategic renewal in organizations, and the matrix below has helped in capturing potential misalignments between employees and projects.
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