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How much personalization is too much?

In 2012, when Target used data analytics to identify customers who were expecting a baby, then mailed them coupons for maternity clothing and nursery furniture, it inadvertently revealed a teenage girl’s pregnancy to her parents. Back then, the revelation caused an uproar. Today, that kind of artificial intelligence-assisted profiling is rapidly becoming routine. Personalization is the new … [Read more...]

How to tighten security and increase privacy on your browser

Is my browser making an effort to keep my system safe and my online behavior private? This is usually not the first question we ask ourselves when we choose our default browser. But maybe it should be. These days, threats to your privacy and security come at your from all angles, but browser-based attacks such as malvertising, drive-by downloads, adware, tracking, and rogue apps make going online … [Read more...]

How to tighten security and increase privacy on your browser

Is my browser making an effort to keep my system safe and my online behavior private? This is usually not the first question we ask ourselves when we choose our default browser. But maybe it should be. These days, threats to your privacy and security come at your from all angles, but browser-based attacks such as malvertising, drive-by downloads, adware, tracking, and rogue apps make going online … [Read more...]