Empower MSP Amsterdam—The Dark Net, Crypto and the Future of Cybercrime

The keynote for Day Two highlighted British journalist Jamie Bartlett, author of The Dark Net, examining some of the trends in the Dark Net and looking at how these will influence the future of cybercrime. A Guardian review of his book describes the Dark Net as “the underworld of the Internet: a secret, encrypted cyber-realm where everyone is anonymous and users have complete freedom. A … [Read more...]

Empower MSP Amsterdam—Selling Layered Security Services: Protecting Your Intellectual Property

Organizations can no longer talk about what might happen if they have a data breach, because today, it’s simply a question of when, said David Weeks. According to the latest … [Read more...]

Empower MSP Amsterdam—Patch and AV Best Practices for N-central

Jasper Fiet’s second presentation of the conference focused on Patch and AV for the N-central® solution, covering everything from how to set them up correctly to trouble-shooting problems and keeping them cleaned and maintained.  Patch management Starting with patch management, Jasper set out the key background points: Read More … [Read more...]

Empower MSP Amsterdam—Is Your Team Ready to Go to Market?

Before starting to plan a launch campaign, Stefanie Hammond—senior channel sales specialist, Major Accounts at SolarWinds MSP—said in her presentation that first it’s important to choose the leadership team, deciding who will oversee the marketing activities driving leads into the sales funnel, and who will be responsible for the sales aspect.  Read More … [Read more...]

Empower MSP Amsterdam—Managing Your Sales Team

<p>David Weeks,&nbsp;senior global channel sales manager at SolarWinds MSP, began this presentation by explaining that if you aren’t managing and supporting your sales team effectively, you won’t be maximizing the potential of your business, pointing out that doing this starts with the hire. “Many MSPs struggle with this,” he said, “but you can’t manage a sales team properly if you don’t … [Read more...]

Empower MSP Amsterdam—The Winners 

After a packed day of seminars, we were pleased to invite our attendees to join our first annual awards ceremony and dinner honoring our MSP partners. Check out all the winners (all pictures taken in our event photo booth)…     Best Growth (First Year) N-central—ICT Concept BV SolarWinds  RMM—Bis BV (pictured below) Read More … [Read more...]

Empower MSP Amsterdam—Beyond the Roadmap

In what’s becoming something of an Empower MSP tradition, Dave Sobel closed out the conference with his vision for the future. As he puts it—moving beyond the roadmap. He opened the presentation with a quote from Charles F. Kettering, VP and director of research at General Motors (1920-1947), “My interest is in the future because I’m going to spend the rest of my life in it.”  Read More … [Read more...]

Empower MSP Amsterdam—How to Take Your MSP from Zero to Social in One Week (or Less!)

As Anne Chaconas, marketing manager, Social and Content Strategy at SolarWinds MSP, explained in the opening salvo of her presentation on social media, before you do anything with social media, you need to get some ground rules sorted first.  Read More … [Read more...]

Empower MSP Amsterdam—How to Acquire New Customers 

Aris Demosthenous took to the stage in his breakout session on Day Two to give MSPs a step-by-step guide on understanding how to acquire new customers. As technical professionals, this can be one of the hardest things for MSPs to get their heads around; however, as Aris explained, if you have a good strategy in place, it makes your job a whole lot easier. Read More … [Read more...]

Empower MSP Amsterdam—What the Current State of Cybersecurity Means for MSPs

Tim Brown, VP of security at SolarWinds MSP, started his session by looking at how things currently stand in the threat landscape. “We’ve seen a number of different things in 2017, but there are a couple of things that really stand out,” said Tim. “For a start, 58% of victims are categorized as small business; 68% of breaches took a month or longer to discover; healthcare, accommodations and … [Read more...]